Skills & Knowledge You'll Develop

Our Business Administration diploma will arm you with the skills and knowledge necessary to set out into a world of opportunities. Upon successful completion of the program, you will:

  • have an understanding of the basic concepts of business with an introduction to:
    • accounting
    •  management
    •  marketing
    •  business law
    •  entrepreneurship
    •  microeconomics
    •  communication
    •  Computer applications.
  • you will be knowledgeable in a specified area of business, involving:
    • accounting
    • marketing
    • management
    • general business.

In general, you will be able to:

  • use your skills to work in an existing business or start your own business

Working in accounting, you will be able to:

  • prepare financial statements, budgets and tax returns
  • design and administer accounting and information systems that include records of assets, liabilities and business transactions
  • prepare budgets, tax returns and financial statements
  • analyze financial information to assist in planning financial management policies, business strategies and the control and use of business assets
  • provide personal and corporate income tax and estate planning services
  • provide internal and external auditing services make recommendations regarding solutions to business and financial problems
  • provide support in litigation matters
  • serve as a bankruptcy trustee and business valuator.

Working in marketing, you will be responsible for:

  • market research and consumer-needs assessment
  • customer retention 
  • competitive analysis
  • sales, sales forecasting and strategic planning
  • the development and execution of comprehensive marketing plans
  • advertising and promotion
  • branding activities (ensuring that corporate and product images are consistent)
  • profitability of products, lines or services  
  • product development and scheduling
  • pricing and distribution
  • budget planning and monitoring
  • purchasing
  • allocation of resources
  • grant and proposal writing
  • media relations
  • event management
  • corporate and community sponsorship activities
  • customer service.

Working in management, you will be able to:

  • identify the need for plans, goals and organization
  • apply strategic management processes
  • demonstrate leadership skills
  • analyze control systems.

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